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When developing a project idea, there’s a lot to think about—the budget, timeline and priorities to name a few. Communicating about your project is often an afterthought, if it’s thought of at all. That’s a missed opportunity because sharing your process, challenges and accomplishments can help you make a much bigger impact and pay dividends for your organization down the road.
“To really effect change, your communications strategy needs to be planned from month one. Take it seriously and budget for it,” said CEPF Managing Director Jack Tordoff.