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A Marketing Pilot for Community-Based Tourism in Madagascar: Designing and Implementing a Pilot that can be Replicated Countrywide

Grantee Name: EcoAfrica Environmental Consultants

Hotspot
Location
Madagascar
Amount
$7,510
Dates
Jan 2003 – Dec 2004
Keywords
Capacity building, Livelihoods, Private sector, Tourism
Support the marketing of community-based tourism in by building a Web site to market tourism in and by training and supporting a marketing officer from the Madagascar Expedition Agency, a Malagasy-owned tourism operator that would channel tourists to two local guides associations.
Strategic Direction : 5 Biodiversity Action Fund

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